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Trailer Park Group are buying Creative recording darkmore than 110 gamers are creating triple-A game trailers.
Started in 2014 by three brothers, Dark Burn Creative has made official trailers for games like Apex Legends, Valuable substanceNew world, Back to 4 health, Sonic Origin, Lost beer keg, Star Wars Jedi: Fallen Orderand many others.
The Los Angeles-based Trailer Park Group is a company focused on content production and global entertainment marketing.
Dark Burn focuses on the game’s early gameplay trailers, as opposed to cinematic trailers. It serves some of the biggest game publishers in the industry – including Electronic Arts (EA), Epic Games, Riot, and Amazon.
Rick Eiserman, CEO of Trailer Park Group, said: “Dark Burn is the best company in the field of video game production and their success over the past eight years is largely due to their sheer focus and commitment. perfecting his craft”.
Founded in 2014 by brothers Tanner, Chase and Hunter Boyajian, Dark Burn now has an army of gamers working as editors, cinematographers and film artists, motion graphics artists, and sound mixers. and manufacturer. They provide clients with comprehensive services including video campaign strategy, creative gameplay capture and live action production.
“As a family run business, we have always said we want to stay flexible, smart and small. However, as our services grew and our team became more skilled, we realized we needed to expand rapidly to meet demand in what was once a market. niche,” Chase Boyajian, co-founder of Dark Burn, said in a statement.
Dark Burn will keep its brand name intact with Tanner and Chase Boyajian continuing to lead the unit while reporting to Eiserman.
Tanner Boyajian said: “Our passion and dedication to authentic trailer production has not wavered over the past eight years and we continue to innovate and develop techniques to bring to our players. real taste of the game before it was released. “As gamers ourselves, we know what audiences want and still want: how it feels to have a controller in hand. We are a collection of eclecticists who love gaming; some of us like the classic RTS and others the latest FPS, but we are all united to bring authentic trailers to our audience and community. “
I asked in the email what inspired them to start the company. Tanner Boyajian said, “Fifteen years ago, game marketing turned to CG and Live-Action sections to promote lore. The gameplay-focused trailer is something gamers want but rarely get. That’s why we started Dark Burn Creative. Our passion for game trailers stems from how we want audiences to experience the game as authentically as possible. We’re dedicated to the authenticity of the developer’s vision and in-game experience – our captured game can be made in-game. We want our work to give players authentic game content experiences in a way that creates anticipation and excitement. “
I also asked how successful they were against the competition.
“Authenticity is everything – we are dedicated to our developer vision and bring real in-game expertise to everything we do,” said Chase Boyajian. From day one, our goal was to capture the spirit of the game and recreate the epic moments that players experience and share with friends. Gaming is social, and our mission is to bring back the hype by highlighting these authentic experiences.”
He added, “Every game we make – every trailer we make – we make it out of passion and love for the game. Our team lives and breathes games. For example, many of our team members working on Apex would work on the game for eight hours at the office, then go home and play more. When we create a piece of marketing content for a title, it has to be authentic and focused on the gameplay – our team knows and understands the game inside and out.”
The acquisition of Dark Burn after Trailer Park Group came out in July Rebellion, the global game dealer, was born from the Group’s tremendous growth and success in the gaming sector. Trailer Park Group companies, now including Dark Burn, work together to serve the world’s leading game brands, publishers, platforms, studios and services with extreme marketing experiences and content. attractive period to drive audience and business growth.
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