Kia and Hyundai face lawsuit in US after TikTok challenge triggers car theft

Kia and Hyundai face lawsuit in US after TikTok challenge triggers car theft

Customers upset with Kia and parent company Hyundai are suing them.

As reported by a report in Techcrunch. People who claim their cars were stolen as a result of this viral Kia Challenge have filed lawsuits.

Car owners and police agencies across the country are on high alert after a dangerous ordeal involving young children riding a specific car into the street with a USB cord began going viral on TikTok and other media. other social media platforms.

Certain makes and models of Kia and Hyundai cars between 2010 and 2021 that require a mechanical key instead of a mechanical key and push button to start the vehicle are being targeted by thieves, reports report. TechCrunch.

According to the lawsuit, Kia and Hyundai previously looked at the effect of building with the engine immobilizer and decided against it, “blatantly evaluating profits over the safety and security of customers.” row”.

It claims that after TikTok’s “Kia Challenge,” which publicized a method of stealing specific products and models of Kia and Hyundai cars, the automakers didn’t even attempt to warn them. customers about the possibility of theft.

“Given the massive increase in defect publicity, it is unlikely that the thefts would have stopped without the active intervention of Kia or Hyundai,” the lawsuit reads. “The entire crime ecosystem has come to fruition; exacerbated by thefts fueled solely by TikTok, videos and memes that promote criminal behavior.”

Based on a CNBC report, A video of car theft and driving on social media using the hashtag “Kia Boys” has more than 33 million views on TikTok.

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