Halloween: Most Canadians buy candy that they eat themselves

Trick or treat yourself.

A new survey shows that most Canadians buying Halloween candy this year will be looking for sweets they’ll eat themselves before factoring in the price.

Researchers at Dalhousie University’s Agri-Food Analytical Laboratory surveyed more than 5,000 Canadians and found that 62 percent of respondents chose candy for snackers that they would also enjoy themselves. . While 52% said they consider the cost of candy before buying.

The western provinces of Quebec listed the candy they really liked to eat as the most important criteria when shopping. Those in eastern Ontario will look at candy prices first, including 75% of people in Newfoundland, 59% in Nova Scotia, 58% in PEI, 57% in New Brunswick and 52% in Quebec.

Most Canadians said they prefer to shop at major stores like Walmart and Costco, with discount groceries being the third preferred choice. Additionally, 67% of respondents said they ate leftover Halloween candy.

Sylvain Charlebois, director of the Agri-Food Analytics Lab, said that while food prices have been high in recent months, most Canadians seem optimistic about the upcoming holidays as this is the first year many people are being treated. allowed to celebrate Halloween since the pandemic.

Charlebois told in a phone interview on Tuesday: “This is a unique year because it’s the first Halloween in three years and of course the first Halloween with little or no restrictions on community health. “It would be interesting to know exactly how many children were tricked or mistreated, but based on our results, expectations are pretty high,” he said.

As of 2020, Canadians said they have seen an increase in people receiving treatment or treatment as pandemic restrictions have been lifted. A total of 32% of respondents said they expect to meet between 11 and 30 people tricked or handled and 31% predicted 31 to 75 people being tricked or handled.

Similar reports suggest most Canadians will spend the same amount or more on their Halloween candy this year. A report by HelloSafe said Canadians are likely to spend an average of $22.40 on treats, with an estimated $486 million nationally in October. The Retail Council of Canada also reports 86% of people Canada plans to spend the same or more this year on Halloween celebrations overall, with an average total spend of $50.

“I don’t think people care too much about price,” Charlebois told in a phone interview on Tuesday. “If most consumers are motivated by the fact that they want to buy something they’ll eat themselves, then they’re probably looking forward to a peaceful Halloween so they can eat the candy they just bought.”

While supply chain issues were a concern for some retailers earlier this month, Charlebois said Canadians shouldn’t worry about not finding candy or outfits in time for the big day.

“If you are looking for candy on October 31, there may be some candy waiting for you at the store. You’ll probably have less choice, but I don’t think we’ll really see any shortage of candy.”


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