Billionaire Elon Musk said in a tweet on Monday that Apple Inc has almost stopped advertising on Twitter.
Apple and Twitter did not immediately respond to requests for comment.
“Apple has mostly stopped advertising on Twitter. Do they hate free speech in America?” Elon Musk tweeted. “What’s going on @tim_cook?”
Apple has mostly stopped advertising on Twitter. Do they hate freedom of speech in America?
– Elon Musk (@elonmusk) November 28, 2022
In early November, Musk said Twitter had seen a “huge” drop in revenue and blamed activist groups for pressuring advertisers.
Several companies including General Mills Inc and US luxury carmaker Audi have paused Twitter ads since Musk completed his purchase, while General Motors Co said it had temporarily closed stop paid advertising on this social networking platform.
According to advertising measurement firm Pathmatics, Apple spent about $131,600 on Twitter ads between November 10 and November 16, down from $220,800 between October 16 and October 22, a last week when Musk completed the acquisition of Twitter.
(Except for the title, this story has not been edited by NDTV staff and is published from an aggregated feed.)
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